July 14, 2018

Free email addresses with numbers are fine and professional

Use Gmail, Yahoo or Outlook

If you search the Internet for advice on choosing a professional email address, you will find a lot of noise about how you should use your own domain name. Unless you are actually in the tech industry, I say forget that. There are two pitfalls, and both of them will prevent your email from being received:

  1. If you don't set up SPF records, your spam score will increase. After you set up a domain name, you should set up the SPF records to point to your email service provider. This shows the relationship between your email account and your domain name, and spam filters like that. Without that relationship established somehow, your email address could be fake.
  2. Your email service provider needs to be trusted. Gmail, Yahoo, and Outlook stay on the cutting edge by using multiple protocols for showing other email servers that their messages are legit. We're talking a lot more than just SPF records. Also, they are trusted to make it difficult for spammers to set up accounts. Unfortunately, having an account with a less sophisticated email service means that the spam score on your outgoing messages may go up.
So sending a message from an account provided by one of the big dogs means that your messages are more likely to get through.

Numerals in your email address are fine

I can't believe that anyone thinks that putting numerals in your email address is bad. Sure, a really big number looks like an old-fashioned AOL address, but just enough numerals to distinguish your account from that of another person with the same or similar name is a lot better than adding other kinds of words. Plenty of businesses and universities use one or more numerals in their addresses in their own domains. Plenty of people have common names, too, so adding numerals is pretty common.

But of course using an address with your own domain looks pretty cool. Maybe you should have one that just forwards to your Gmail account.

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